Underground rap trio Alpha Faktion have been hustling and building anticipation the past year for their next project, Creative Control. And today, all that hard work is clearly paying off with a banger of a lead single, “Creative Control,” produced by living rap legend Nottz.
For the uninitiated, the proudly independent group is made up of rapper/producer Azwun, rapper Kraze, and DJ Enyoutee, who had previous success as solo acts. They opted to join forces, however, and have been killing it together ever since. That much is evident throughout “Creative Control,” a neck-breaking anthem for any artist taking their career into their own hands.
Azwun and Kraze make their indie stance well-known throughout their verses, delivering bars like “I broke away from these chains/ man, these industry slaves/ They tried to manage, couldn’t handle the weight/ The wait’s over, motherf*cker/ Keep yo’ hands out the plate”; and “You look confused and I’m not surprised by the ignorance/ Force-feedin’ by hypocrites, team leaders, and simpletons.”
“Creative Control” is a mission statement and one hell of a way to kick off the rollout for their upcoming album of the same name. In addition to Nottz, the project boasts collaborators such as Marley Marl, Marco Polo, Planet Asia, DJ Spinna, and more. The single is now available for both stream and download through all major digital retailers.